Put pen to paper, fingers to keyboard and join in our biggest game of on-line consequences ever. We’ve teamed up with acclaimed children’s author Francesca Simon, author of the Horrid Henry books, to get children everywhere involved in creating a series of 26 stories, each inspired by innocent’s new alphabet fridge magnets (available in special multi-packs of kid’s smoothies).
To kick things off, Francesca has written the opening line to every story – but as of October 19th, it'll be over to children across the UK and Ireland to decide what happens next.
All they need to do is log onto www.innocentkids.com/magnets and click on the letter of the alphabet that takes their fancy.
The idea is simple.
• Choose your letter and story
• Read what’s already been written
• Then add your own line
It’s as easy as that.
Everyday, a winning line will be chosen and the competition will start all over again.
Francesca Simon (winner of the 2008 Galaxy British Book Awards Children’s Book of the Year) will be providing storytelling tips as well as advice on writing and coming up with great ideas.
Francesca believes that “knowing how to tell a story is a really important skill for kids to develop as it helps educate them on so many levels, from improving their literacy to learning how to use their imagination. I’m really excited to be a part of innocent’s consequences game as it’s a great way for kids – and parents – to develop and practice this skill on a daily basis in a fun way.”
To take part in the biggest ever game of online consequences, just visit: www.innocentkids.com/magnets
For further information please contact Verity Cash at Bray Leino PR on
0771 906 4551 or e-mail vcash@brayleino.co.uk
- ENDS -
Notes to editors:
innocent consequences
Our biggest ever game of consequences runs from 19th October until 12th November. Every day at 4pm a winning line will be chosen and added to each of the 26 stories. Winners will then be contacted directly and win our smoothies for kids. The best line of each day will also win a selection of Horrid Henry goodies. If your line doesn’t get picked, then don’t worry – you can always have another go. In fact, you can have as many goes as you like as the competition updates everyday.
Kid’s smoothies and fridge magnets
Our new alphabet fridge magnets are available in special multi-packs of innocent smoothies for kids and will be on shelf from around 10th October until the end of the year. A box of 4 wedges costs ÂŁ2.93 / a box of 6 ÂŁ3.91 RSP and there are 3 free fridge magnets in every box
Our smoothies for kids are:
- made from 100% whole crushed fruit, pure juices and absolutely nothing else: no concentrates, additives or added sugar
- each little wedge (180ml) contains one whole portion of fruit – and is perfect for popping in a lunchbox.
Francesca Simon
Francesca won the 2008 Galaxy British Book Awards Children’ Book of the Year with Horrid Henry and the Abominable Snowman and her Horrid Henry books have sold over 14 million copies. Read Horrid Henry’s latest adventures in the brand new story book: HORRID HENRY WAKES THE DEAD. - Rachel Groves 08-10-2009
To kick things off, Francesca has written the opening line to every story – but as of October 19th, it'll be over to children across the UK and Ireland to decide what happens next.
All they need to do is log onto www.innocentkids.com/magnets and click on the letter of the alphabet that takes their fancy.
The idea is simple.
• Choose your letter and story
• Read what’s already been written
• Then add your own line
It’s as easy as that.
Everyday, a winning line will be chosen and the competition will start all over again.
Francesca Simon (winner of the 2008 Galaxy British Book Awards Children’s Book of the Year) will be providing storytelling tips as well as advice on writing and coming up with great ideas.
Francesca believes that “knowing how to tell a story is a really important skill for kids to develop as it helps educate them on so many levels, from improving their literacy to learning how to use their imagination. I’m really excited to be a part of innocent’s consequences game as it’s a great way for kids – and parents – to develop and practice this skill on a daily basis in a fun way.”
To take part in the biggest ever game of online consequences, just visit: www.innocentkids.com/magnets
For further information please contact Verity Cash at Bray Leino PR on
0771 906 4551 or e-mail vcash@brayleino.co.uk
- ENDS -
Notes to editors:
innocent consequences
Our biggest ever game of consequences runs from 19th October until 12th November. Every day at 4pm a winning line will be chosen and added to each of the 26 stories. Winners will then be contacted directly and win our smoothies for kids. The best line of each day will also win a selection of Horrid Henry goodies. If your line doesn’t get picked, then don’t worry – you can always have another go. In fact, you can have as many goes as you like as the competition updates everyday.
Kid’s smoothies and fridge magnets
Our new alphabet fridge magnets are available in special multi-packs of innocent smoothies for kids and will be on shelf from around 10th October until the end of the year. A box of 4 wedges costs ÂŁ2.93 / a box of 6 ÂŁ3.91 RSP and there are 3 free fridge magnets in every box
Our smoothies for kids are:
- made from 100% whole crushed fruit, pure juices and absolutely nothing else: no concentrates, additives or added sugar
- each little wedge (180ml) contains one whole portion of fruit – and is perfect for popping in a lunchbox.
Francesca Simon
Francesca won the 2008 Galaxy British Book Awards Children’ Book of the Year with Horrid Henry and the Abominable Snowman and her Horrid Henry books have sold over 14 million copies. Read Horrid Henry’s latest adventures in the brand new story book: HORRID HENRY WAKES THE DEAD. - Rachel Groves 08-10-2009